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Advertising on Ice

Permanent advertising space on the ice of the BOSSARD Arena with national media presence throughout the entire season (qualification and playoffs).

Advertising SpaceFaceoff circle (diameter 9 m)
Neutral zones (dimensions 7.5 x 2.5 m)
NoteIce advertising is sold for the entire season (all National League home games). Production and insertion of the decals will be invoiced based on effort. If qualified for the Champions Hockey League, a 5% bonus will be applied.

Reach and Facts (As of December 2023)

  • Match attendees at BOSSARD Arena: 268,000 per season
  • TV broadcast duration: 723 hours
  • TV reach: 11.4 million.


We are happy to assist you with detailed consultation.

Christian Clavadetscher

Sales Sponsoring & Hospitality

Tel +41 41 725 31 16

Andreas Zimmermann

Sales Sponsoring & Printmedien

Tel +41 41 725 31 21

General sponsor
Zuger Kantonalbank
Main sponsors
Binelli Group